Full-Service Crowdfunding Marketing Agentur

We specialize in the marketing of professional crowdfunding campaigns.

Would you like to market your crowdfunding campaign, but lack the necessary expertise?
We help you with the conception, implementation and optimization of crowdfunding marketing!

FREE CONSULTATION

 Outstanding

We help you to successfully market your crowdfunding project

Crowdfunding is a relatively new method of financing a new project or product. Crowdfunding is particularly suitable for new and innovative products that can be sold to the crowd. Crowdfunding takes place via so-called crowdfunding platforms such as Kickstarer or IndieGoGo and includes a range of different marketing activities.

Our crowdfunding agency in Berlin & Munich ensures the successful implementation of your crowdfunding marketing campaign: we support our clients in the development of a suitable marketing strategy, as well as its implementation and optimization. We have secured over 10 million in funding for our clients to date and have experience in implementing a successful crowdfunding campaign.

 

How we get your project to its destination

  • 1. CROWDFUNDING CONCEPT
    In the first step, we conduct a detailed analysis of your crowdfunding project, working out the best approach for the successful implementation of your product. We carry out a comprehensive competitive analysis to position your product in the best possible way on the market.
  • 2. CROWDFUNDING STRATEGY
    After analyzing the potential of your product, we develop a customized strategy to successfully position your project on a crowdfunding platform. To do this, we select the most suitable crowdfunding platform and develop an appropriate market launch strategy.
  • 3. CROWDFUNDING-MARKETING
    We then implement all marketing activities specified in the individual marketing strategy. We start with content marketing and PR marketing to raise awareness of the project in the market. We then move on to paid advertising, collaborate with influencers, and send out customized email campaigns.
1. CROWDFUNDING CONCEPT

Our crowdfunding services

Crowdfunding Marketing Strategie

Crowdfunding Marketing Strategie

Our crowdfunding agency offers our clients full-service crowdfunding marketing support. We start with a crowdfunding consultation to learn more about your project, define the appropriate marketing activities and then create a customized crowdinvesting marketing strategy with the goal of maximizing funding for your project. This includes designing your campaign, posting it on Kickstarter, IndieGoGo and other crowdfunding platforms (depending on your project), determining the offers for your buyers, and creating a proper content strategy

  • Crowdfunding consultingg
  • Selecting the right crowdfunding platform
  • Developing the right marketing strategy and activities

Crowdfunding Webseite

Crowdfunding website

The external presentation of a crowdfunding campaign should not be limited to the crowdfunding platform alone. In order to achieve maximum reach for your crowdfunding campaign, our crowdfunding agency in Berlin & Munich offers the conception and marketing of your own crowdfunding website. Furthermore, we implement tested conversion-optimized landing pages and sales funnels, which further strengthen the funding of your crowdfunding campaign.
  • Creating a crowdfunding website
  • Website concept and design
  • Building a sales funnel
  • Conversion rate optimization
  • Search engine optimization

Content Erstellung

Content creation

Our crowdfunding agency ensures the creation of high-quality content such as articles, videos, images and infographics, which we also promote via our broad network of media partners. In addition, we also create videos and images and write texts and descriptions that are customized to the crowdfunding platform and its special features.
  • Creation of crowdfunding articles
  • Creation of high-quality videos
  • Creation of high-quality infographics
  • Marketing of content on relevant media websites

E-Mail Marketing

E-mail marketing

Email marketing is one of the most cost-effective online marketing activities with the highest ROI ratio. For a crowdfunding campaign, it is particularly important that you go beyond a simple newsletter campaign with your email marketing campaign so that you build a loyal community. Our crowdfunding agency has implemented several successful email campaigns that have attracted potential investors for a range of different projects.
  • Email campaign conception and design
  • Implementation of further e-mail marketing activities
  • Monitoring and optimization

Social Media Marketing

Social Media Marketing

A community is built primarily through social media marketing activities. Designing and implementing a comprehensive social media marketing strategy is one of the most important crowdfunding marketing activities. A strong follower base can help your project go viral and lead to a snowball effect in funding. We help you implement a suitable social media marketing strategy for your project on Facebook, Instagram, Twitter and other social media channels – from conception, implementation, monitoring and optimization.
  • Crowdfunding social media marketing
  • Facebook, Instagram, Twitter and more
  • Conception, implementation and optimization

Bezahlte Werbung

Paid advertising

Paid advertising is one of the classic methods of securing traffic for a crowdfunding campaign. Although advertising on Google, Facebook, Instagram or banner ad networks is considered expensive, it has a very good ROI ratio of up to 3:1 when done correctly. Our crowdfunding agency has many years of experience with the implementation of paid advertising on Google, Facebook, Instagram and Co. We take care of the conception, creation, implementation and long-term optimization of the ads so that you can get the most out of your budget.
  • Advertising on Google, Facebook, Instagram & Co.
  • Conception of the social media strategy
  • Creation of the ad including banner design
  • Implementation, monitoring, optimization
  • Retargeting

Crowdfunding advantages

Feedback and market research

Because crowdfunding is a relatively cheap and accessible method of financing, anyone can launch a crowdfunding campaign to convince buyers for their product. The crowdfunding platforms offer relatively high visibility and charge a percentage of the funding if the campaign goal is reached.

Favorable conditions

Crowdfunding projects enjoy more favorable conditions compared to traditional financing methods, where high fees or interest must be paid. Crowdfunding campaigns only have to pay a certain percentage of their funding to the relevant crowdfunding platforms, and only if the project has been successfully funded.

Exposure

Crowdfunding campaigns require constant marketing across multiple marketing channels to stay in the minds of buyers. This also creates a positive impact on the perception of the product and company.

Building a community

Successful crowdfunding campaigns rely on building a loyal community whose members are passionate about the idea. A loyal community has a number of positive effects for the product or company and can be invaluable in the long term.

Crowdfunding platforms we work with

Kickstarter

Kickstarter

Kickstarter is still the market leader among all crowdfunding platforms. Our crowdfunding agency already has experience with several projects on Kickstarter and knows the crucial variables for a successful crowdfunding marketing strategy on the platform. This includes the design of the campaign, the creation of high-quality videos and photos, the pricing for the buyers and much more.

Kickstarter website

  • Marketing of the product on the Kickstarter crowdfunding platform
  • Implementation of the Kickstarter crowdfunding campaign
  • Optimization of the Kickstarter crowdfunding campaign

IndieGoGo

IndieGoGo

IndieGoGo is the second largest crowdfunding platform after Kickstarter. The crowdfunding platform is particularly suitable for start-ups and products in the tech sector, but requires a differentiated approach for a successful implementation of the crowdfunding marketing strategy. Our crowdfunding agency knows the special features of technology products and how they should be advertised on IndieGoGo.
IndieGoGo Website
  • Marketing of the product on the IndieGoGo crowdfunding platform
  • Implementation of the IndieGoGo crowdfunding campaign
  • Optimization of the IndieGoGo crowdfunding campaign

Crowdfunder

Crowdfunder

Crowdfunder is another crowdfunding platform that is well known in the market. The biggest feature of Crowdfunder is the fact that most projects award shares or stocks for the sponsored project. As a result, the traditional approach with rewards like Kickstarter and IndieGoGo is not applicable from a marketing point of view. This affects the whole crowdfunding marketing strategy and activities that can ensure the success of your crowdfunding campaign.
  • Marketing of the product on the crowdfunding platform Crowdfunder
  • Implementation of the Crowdfunder crowdfunding campaign
  • Optimization of the Crowdfunder crowdfunding campaign

Contact us for a free consultation at

Let’s talk about how we can help you raise successful funding via a crowdfunding campaign.

FREE CONSULTATION