Full-Service AdWords Agency

We specialise in all types of AdWords advertising – from the Search Network and retargeting to the Display Network.

Do you want to advertise your business via AdWords but lack the necessary expertise?
We help you with the implementation as well as the monitoring and optimisation of your AdWords strategy!

FREE CONSULTATION

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Professional Google Advertising and Optimisation from an Experienced SEA Agency

With a daily search volume of over 5.6 billion, Google offers unparalleled reach for businesses of all sizes. As one of the pioneers in online advertising, Google is the first stop for any company that wants to use the web as its advertising space. With a range of advertising options – keyword targeting, simple and dynamic ads, dynamic keywords, retargeting and many more – Google provides very flexible options for all advertisers.

However, as the level of competition rises, Google AdWords costs increase considerably. Running a Google AdWords campaign depends on continuous AdWords optimisation by the advertiser, which requires a high degree of expertise and experience. With a poorly configured and unoptimised AdWords campaign, AdWords costs can quickly exceed the value of the ads.

Our Google AdWords agency in Berlin & Munich has been running consistently successful Google campaigns for our clients for six years; they are based on our many years of experience and are optimised in a data-driven manner by our AdWords experts. We consider your goals and budget and develop a customised Google AdWords strategy consisting of several campaigns – including ongoing AdWords optimisation to ensure your long-term success.

 

How we get your project across the finish line

  • 1. CROWDFUNDING CONCEPT
    In the first step, we conduct a detailed analysis of your crowdfunding project, working out the best approach for the successful implementation of your product. We carry out a comprehensive competitive analysis to position your product in the best possible way on the market.
  • 2. CROWDFUNDING STRATEGY
    After analyzing the potential of your product, we develop a customized strategy to successfully position your project on a crowdfunding platform. To do this, we select the most suitable crowdfunding platform and develop an appropriate market launch strategy.
  • 3. CROWDFUNDING-MARKETING
    We then implement all marketing activities specified in the individual marketing strategy. We start with content marketing and PR marketing to raise awareness of the project in the market. We then move on to paid advertising, collaborate with influencers, and send out customized email campaigns.
1. CROWDFUNDING CONCEPT

Our Google AdWords Agency Services

Google AdWords Consulting

Google AdWords Consulting

Our SEA agency in Berlin & Munich believes that a successful collaboration should always start with a thorough consultation. In the first meeting we learn more about your goals and explain our approach. We then show you exactly how Google Ads work so that you fully understand your own campaigns. We clarify all the terms around AdWords advertising such as CTR (average click-through rate), CPC (average cost per click), keyword settings and more. All these variables influence Google AdWords costs, which we keep as low as possible while maximising the value of your ads to give your campaign the best possible price-performance ratio.

 

  • Google AdWords Consulting

Creation of Google AdWords Campaigns

Creation of Google AdWords Campaigns

After the consultation we develop a tailor-made AdWords strategy and put it into action. We define the campaigns best suited to meet your goals and create both search and display campaigns for maximum reach. Our Google AdWords agency in Berlin & Munich also designs eye-catching banners for your promotion on the Google Display Network. We install Google retargeting scripts and launch retargeting campaigns. All campaigns are monitored and continually optimised by our AdWords experts.

 

  • Development of a tailor-made Google AdWords strategy
  • Implementation of the Google AdWords campaigns

Monitoring, Analysis & Optimisation

Monitoring, Analysis & Optimisation

A sustainable AdWords campaign requires constant monitoring of its performance, analysis of all key variables and their relationships, and continuous optimisation. Our Google AdWords agency in Berlin & Munich works in a data-driven way – our AdWords experts monitor your campaigns daily and make adjustments where necessary so that we can minimise your AdWords costs and maximise the benefits of your ads over the long term.

 

  • Ongoing monitoring of AdWords campaigns
  • Continuous analysis and optimisation of all ads

The Different Types of Google Ads

Google Search Network

Google Search Network

The Google Search Network consists of the traditional Google ads that appear above the organic results in a normal Google search. When designing Google ads for the search network, a number of aspects are considered – setting four different keyword types (including the use of dynamic keywords within the ad copy), multiple ad headlines, ad text, extensions, manual or automatic bidding and much more. Our AdWords experts create advanced search-network campaigns that appear on the first page within the top three results.

Google Display Network

Google Display Network

The Google Display Network lets you place your advertising in the form of banners or images on Google partner websites. Crafting campaigns within the Display Network requires a different approach from the search network – although display ads do not rely on keyword settings, they must be represented by an appealing banner, so they are by no means simpler. Our SEA agency in Berlin & Munich has an experienced design team that creates high-converting banners that achieve excellent click-through rates.

Google AdWords Retargeting

Google AdWords Retargeting

Retargeting – also known as remarketing – enables you to deliver personalised ads to visitors who left without converting. Retargeting can be implemented for both search-network and display campaigns. After we install the retargeting tag on your landing pages, we collect visitor data and create specific ads based on the page visited and user intent. These ads are then displayed during the next search or visit to a Google partner site. This achieves a very high level of personalisation while reducing AdWords costs for acquiring a qualified lead by more than 50 %.

Get a free consultation for your project development

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